Digital Marketing Workshop with Towne Post Network
Jan 19, 2023 @ 8:00 am - 12:00 pm
Marketing your local business can be overwhelming and confusing. You have a website, set up your Facebook page, and you’ve tried some Google ads – but for some reason the phone isn’t ringing as it should. Part of you says “just spend more and it will work,” but the other part says “we’ve tried that dummy and the increased spend never correlates to more sales.”
For the first time ever, the Towne Post Network Marketing Services Team is hosting a morning workshop to help small business owners get clarity and direction for their 2023 digital marketing budgets. We will be covering topics such as:
- What geo fencing is and how to leverage it
- How to create and manage a successful Google ad campaign
- The importance and purpose of a Google My Business Page
- How programmatic (targeted) digital advertising works on TV, digital display, and audio
- Google search rankings – do you need an Search Engine Optimization (SEO) expert
- Common website mistakes and how to fix them
- Local SEO tactics and strategy
- What a good “media mix” looks like on a budget
What will make this event even more engaging is the live participation and interaction with our in-person and virtual workshop attendees. Each participant will be encouraged to submit their individual issues or problems ahead of time and our expert instructors will integrate their responses into the workshop. This format gives attendees an opportunity to get your questions answered as well as learn from questions being posed by other businesses.
Use PROMO CODE: britt2023