As we’ve talked earlier, profit is the basis of wealth. But the process of building profits into wealth is different than building a business.
Profit is about the present. Wealth is about the future.
We’ll talk about financial planners, how to choose them, why you need them and how to keep them on your target, not theirs. And that leads to what you need to learn personally to be sure you fully understand your planner.
This is not a planning session. Like everything else in my Fourth Quarter Challenge, it’s insight into how to get control of your business and your life during this time of extraordinary turmoil.