A Special Message on the Next Chapter of Indiana Originals

We have a very special announcement regarding the next chapter for Indiana Originals. Please click the video below for all the details!

*This news will be announced publicly on September 15. For now, only our business members have heard the news!

If you have any questions or concerns, please email mel@indianaoriginals.com.

Indiana Originals is excited to announce that we are changing our name to Indiana Owned! The change in name is a result of our expansion of membership. When Indiana Originals launched in May of 2014, it was designed to support independent business owners that did not have the benefit of national brand recognition, logo design, turn-key sales programs, marketing assistance, website templates, buying power, etc. that being part of a franchise provides.

Franchises are a very important contributor to the economy in Indiana. As a result of the franchise business model, 16,506 local businesses provide 189,000 jobs to the Indiana economy and account for $14.5 billion of the state’s economic output, and $5.4 billion of private sector payroll. * Economic Impact of Franchised Businesses, Vol IV, Sept. 2016

Throughout 2020 and the pandemic, it has been brought to our attention that these Indiana franchise owners need our support and recognition, too. They are an imperative part of our mission to create healthier, stronger communities and more jobs in Indiana. We are pleased to announce that, as of September 15, 2021, Indiana franchise owners will be welcomed as members to “Indiana Owned.”

Franchise members will enjoy the same benefits as our current Indiana Originals members. Requirements for franchise membership include a registered business in Indiana, must not be an absentee owner, and must agree to support our mission. Through our search engine, consumers will be able to sort Originals and Franchise Friends so we can best help them find the type of business they are needing or wanting to support.

Who shows up in the search results? We call these local businesses our members. Our members are business owners who want you to know they live here, work here, and play here. They are the business owners donating food to shelters, sponsoring the little league teams, and employing hundreds of thousands of people in our state. Every business on IndianaOwned.com falls into one of two categories. They are either an “Original,” meaning the company is Indiana-owned and operated, headquartered here, and not part of an out-of-state chain, or they are a “Franchise Friend,” meaning the franchise is Indiana-owned and operated, the owner lives here in Indiana, and is engaged in our community.

Buying local is more than just a trend. It’s imperative for healthy, vibrant communities. Thriving communities are nurtured by local businesses. When dollars are spent locally, they are more likely to be recirculated locally, raising the overall level of economic activity, paying more salaries and building the local tax base. When you see the Indiana Owned badge, you know you are supporting a local business.

This launch wouldn’t be possible without our charter franchise member, Jiffy Lube of Indiana. More information on them to come!