For over a decade, Indiana Owned has been on a mission to create healthier, stronger communities and more jobs in Indiana by supporting Indiana-owned businesses. Along the way, we’ve certified hundreds of local businesses, hosted events, partnered on campaigns, and introduced Hoosiers to the best of what our state has to offer.

I’ll be honest with you—this past year hasn’t been easy.

Behind the scenes, I’ve been rebuilding IndianaOwned.com from the ground up. What started as a technical update became something much bigger: a full re-evaluation of how to best serve local business owners like you. The old platform wasn’t serving that purpose, leaving me to spend too much time managing the tech and not enough time helping you grow.

That wasn’t the dream.

So I took a step back. I restructured. I simplified. I re-centered everything on what matters most: building a real community of local leaders who support each other, share resources, and grow stronger—together.

What’s New—and What’s Next

The new IndianaOwned.com is leaner, cleaner, and focused. I am rebuilding the member directory (search feature will be added as it grows), and I’ve launched something brand new:
Leading Local Insiders—a mastermind-style group designed to give you daily prompts, strategic support, and a place to connect with other driven business owners.

This is NOT a free-for-all group. It’s intentional, it’s encouraging, and it’s about action.

You’ll still have access to:

• The Indiana Owned logo and certification

• Your business listing on IndianaOwned.com

• Event invitations and vendor opportunities

• Media and promotion connections

• My personal support as you grow and evolve

If You’re a Past Member—Here’s What to Do

If your business was previously part of Indiana Owned, you’re invited to stay on the new IndianaOwned.com—no strings attached. Just send me a message and say, “I want to stay on.” That’s it!

And… if you want to take things further, I’m offering a one-time only opportunity to join Leading Local Insiders for just $149. This includes everything listed above—and is the only time this rate will be offered.

Moving forward, all new memberships will be $249 and include both the listing and group access.

Why This Matters

This isn’t just a directory. It’s a movement. A recommitment to building something better—not just for our own businesses, but for our communities. We’re gaining momentum again, and I’d love for you to be part of this next chapter.

If you’re ready to rebuild with me—to refocus, grow, and lead local—I’m here for it. Let’s do this.

—Mel McMahon
Founder, Indiana Owned
Host, Local Matters
Cheerleader for all things local
mel@indianaowned.com